Teads Holding Co.
| Filed | 2026-08-03 |
|---|---|
| Court | S.D.N.Y. |
| Docket | 1:26-cv-06591 |
| Nature of suit | 410 Anti-Trust |
| Practice area | Antitrust |
| Complaint | Download the complaint (PDF, free) |
What the complaint alleges
Teads Holding Co. sued Google LLC and Alphabet Inc. in the U.S. District Court for the Southern District of New York, alleging that Google unlawfully monopolized the markets for general publisher ad servers and ad exchanges for open display advertising. The complaint claims that Google engaged in anticompetitive tying, self-preferencing schemes, and deceptive practices that harmed Teads, a competing ad-tech company, by reducing its revenue and scale.
Claims asserted
- Count 1 — Monopolization of the market for general publisher ad servers for open display inventory in violation of the Sherman Act, 15 U.S.C. § 2
- Count 2 — Monopolization of the market for ad exchanges for open display inventory in violation of the Sherman Act, 15 U.S.C. § 2
- Count 3 — Attempted monopolization of the market for ad exchanges for open display inventory in violation of the Sherman Act, 15 U.S.C. § 2
- Count 4 — Unlawful tying in violation of the Sherman Act (DFP – AdX), 15 U.S.C. § 1
- Count 5 — Unlawful tying in violation of the Sherman Act (Google Ads – AdX), 15 U.S.C. § 1
- Count 6 — Unlawful deceptive acts or practices in violation of New York General Business Law §§ 349-350
- Count 7 — Unjust enrichment